Absolutely could not agree more! It's nice to have other outlets and avenues to use when social media isn't accessible. Because let's be real, it will prob go down again at some point!! And you just never know what will happen!!!😎

@Kimberly Rush @Kimberli Davino Wilson

This is ALL such great information Heather! Thank you SO much for sharing with us! And I love your mission statement. And that you decided to combine both mission and vision. Honestly, I saw that too, that some would argue it should be one sentence or 2-3. But if you got more to say, you say it! I think it would only help your business, not hurt it! <3

Pivoting is SOOO crucial to growth! I am so glad we had this conversation as well and that you brought it to light! I think many others will relate and enjoy chatting about this one. 😍

Well here is where you will be able to shine bright and not worry about what other people say! The algorithm sucks it does but we have the power to make ourselves grow in our own amazing, unique way that feels good to us! Will it sometimes hurt reach? Ya maybe. But reach doesn't define our success. We do!!!!!!!!!

I think crafting up a consistent schedule for posting to stick with for a few weeks is a fabulous idea! It will help you get into a groove of what exactly you want to talk about and how! I hear you on not being able to stick to just one thing because, same! Let us know if you need help with crafting up a consistent schedule. We can brainstorm!

Heather- love this idea! Those are my thoughts too. Coming up with some sort of schedule where you pick certain days or weeks- that will be about one specific topic and then flip flop the following day/week to another. Also, if you have some topics that are similar, you can definitely intertwine them into the same week/day as well.

Absolutely agree. I think we should always be pivoting in our business. The learning, growing, evolving will more than likely push us to pivot at some point. Whether they are big pivots or small. My personal opinion when it comes to the algorithm/social media frowning upon pivoting- at the end of the day, it is up to us. It is up to us to continue to put ourselves out there, to continue to personally connect with other individuals we want to be connecting with- ourselves. To find other outlets of getting ourselves out there: like this community for example. Or having an email list, a well working website, attending in person events. Side note for reach as well- I have found hashtags really don't perform well. Keywords are really important. SO you want to make sure you are using some good keywords in your posts. But again, at the end of the day, it is up to us. Instead of relying on the algorithm pushing our stuff out, WE have to personally make it be seen by others! (lead gen plays an important part here!)